Factors that Affect Attitude Change
Attitude is our positive or negative evaluation of a person, an idea, or an object.…
Shannon Strischek
Social Cognitive Theory
Social-cognitive theories of personality emphasize the role of cognitive processes, such as thinking and judging,…
Elaboration Likelihood Model
An especially popular model that describes the dynamics of persuasion is the elaboration likelihood model…
Biological Processes that Affect Associative Learning
While many extrinsic factors can influence learning, biological processes can affect associative learning. Learning is…
Applications of Observational Learning to Explain Individual Behavior
Humans learn from and behave like each other, yet individual differences like personality differences and…
Biological Processes that Affect Observational Learning
Mirror neurons are found in various parts of the human brain, are thought to be…
Modeling
Modeling, otherwise known as observational learning, occurs from watching, retaining, and replicating a behavior observed…
The Role of Cognitive Processes in Associative Learning
Appropriate cognitive processes are necessary for the associate learning of non-instinctual behaviors. Clinical and operant…
Operant Conditioning
Operant conditioning is a theory of learning that focuses on changes in an individual’s observable…
Classical Conditioning
Classical conditioning, a type of associative learning, occurs when an appropriate response to a stimulus…